Pure Protein Bar · Cookies & Cream

Pure Protein · Protein Bar

Pure Protein Bar · Cookies & Cream

20g protein

190 calories · per 1 bar (50g)

✦ Protein Score

Excellent

10.5g of protein for every 100 calories. The more of the calories that come from protein, the higher the score.

Protein From

  • Soy Protein
  • Milk Protein Isolate
  • Whey Protein Isolate
  • Whey Protein Concentrate
  • Micellar Casein
  • Hydrolysed Whey
  • Gelatin
  • Milk Protein Concentrate
  • Yogurt

Complete proteinSee analysis

Flavours (15)

Protein Pal Analysis

Protein Source

Where the 20g of protein comes from, largest contributor first

Soy Protein
Complete

Complete protein. The only common plant protein with a full amino acid profile on its own.

Milk Protein Isolate
Complete

Complete protein. Roughly 80% casein and 20% whey, so it digests slower than whey alone.

Whey Protein Isolate
Complete

Complete protein, fast absorbing. Filtered to remove most of the lactose and fat.

Whey Protein Concentrate
Complete

Complete protein, fast absorbing. The least processed whey, with more lactose and fat than isolate.

Micellar Casein
Complete

Complete protein. Slow digesting, releasing amino acids over several hours.

Hydrolysed Whey
Complete

Complete protein. Whey that has been pre broken down, making it the fastest absorbing form.

Gelatin
Incomplete

Incomplete protein. Cooked collagen with no tryptophan, used mainly for texture.

Milk Protein Concentrate
Complete

Complete protein. Roughly 80% casein and 20% whey, so it digests slower than whey alone.

Yogurt
Complete

Complete protein from milk, mostly casein.

Also Contains

Sugar Alcohols

  • Glycerine

    Chemically a sugar alcohol, used to keep bars soft and moist rather than to sweeten. The EU safety authority found no safety concern at food levels. Large amounts can draw water into the gut and have a laxative effect.

    EFSA re-evaluation of glycerol E422 (2017)
  • Erythritol

    A sugar alcohol that is close to zero calorie, does not raise blood glucose, and is better tolerated digestively than most polyols. A 2023 study associated higher blood erythritol with cardiovascular events and found increased platelet clotting in a small trial. That evidence is observational and is not proof of harm.

    Witkowski et al., Nature Medicine (2023)

Tropical Oils

  • Fractionated Palm Kernel, Palm Oil

    Pressed from the fruit of the oil palm rather than its seed, so it is not one of the seed oils. Around half saturated fat, mostly palmitic acid, and a meta-analysis of controlled trials found it raises LDL cholesterol compared with vegetable oils low in saturated fat. Palm kernel oil comes from the seed inside the same fruit and carries more saturated fat again. Both stay solid at room temperature without hydrogenation, which is why coatings use them.

    Sun et al., Journal of Nutrition (2015)

Seed Oils

  • High Oleic Sunflower Oil

    A seed oil from varieties bred so most of the fat is monounsaturated oleic acid, the same fat that dominates olive oil, with far less of the omega-6 linoleic acid that standard versions carry. The FDA allows a qualified health claim that replacing saturated fat with high oleic oils may reduce coronary heart disease risk. The high oleic profile also makes the oil much more stable against oxidation.

    FDA qualified health claim for oleic acid oils (2018)

Nutrition

per 1 bar (50g)
Protein20g
Calories190 kcal
Carbs18g
Fat6g
Fiber4g
Sugar4g

Protein efficiency

computed from the label
Protein per 100 calories10.5g
Protein per 100g40g
Sugar per 100g8g
Fiber per 100g8g

Ingredients

Protein Blend (Soy Protein Cocoa Crisps [Soy Protein Isolate, Cocoa (Processed With Alkali), Tapioca Starch], Milk Protein Isolate, Whey Protein Isolate, Whey Protein Cocoa Crisps [Whey Protein Isolate, Whey Protein Concentrate, Tapioca Starch, Cocoa (Processed With Alkali), Calcium Carbonate, Sunflower Lecithin], Casein, Partially Hydrolyzed Whey Protein Isolate), Glycerine, Hydrolyzed Gelatin, Soluble Tapioca Fiber Syrup, Fractionated Palm Kernel And Palm Oil, Milk Protein Concentrate, Invert Evaporated Cane Syrup, Erythritol, Brown Rice Syrup, High Oleic Sunflower Oil With Tocopherols Added To Protect Flavor, Cocoa (Processed With Alkali), Unsweetened Chocolate, Yogurt Powder (Whey Protein Concentrate, Nonfat Milk, Yogurt Cultures), Water, Fructooligosaccharides, Brown Rice Flour, Natural Flavor, Sugar, Inulin, Palm Oil, Salt, Soy Lecithin, Flaxseed, Sucralose, Sunflower Lecithin. Contains milk and soy ingredients. Made in a facility that also processes peanuts, tree nuts, egg, wheat, and sesame.

Nutrition values are taken from the manufacturer’s published label and may vary by flavour or region. Trademarks and imagery are the property of their respective owners.

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